43 comments

the_ashlands's picture
the_ashlands
1394 pencils

clever.

PaulyG_fill in the blank's picture
PaulyG_fill in ...
1148 pencils

I like its simplicity, even though it's a little boring. Gets the job done.

weighter's picture
weighter
744 pencils

thumbs up

mlapoint's picture
mlapoint
47 pencils

i don't get it.

juankhr's picture
juankhr
136 pencils

if the kids are smarter the teacher had to ask them and not inverse.

efeinsch's picture
efeinsch
21 pencils

Get some Nestlé Chamito? :-)

Cannina's picture
Cannina
100 pencils

NICEEEEEEEEEEE

addyhoch10's picture
addyhoch10
2592 pencils

simple and smart

squirrely's picture
squirrely
316 pencils

For mlapoint - The teacher is raising his hand to answer a question because the student is smarter than him. Hence "Smarter Kids".

act's picture
act
535 pencils

but the teacher could be saying:

1) the sky.....
2) up stairs.......
3) one more time.....
4) if you lift up the.....
5) god says....
6) you poke.....
7) why golfers do this....
8) press that button on the right....
9) top.....

etc.....

drizae's picture
drizae
503 pencils

The line explains it. I like it, so simple and 'nice'.

Fail Harder.

ivan's picture
ivan

nice list! :)

Ivan Raszl, admin of AotW

jennywhx's picture
jennywhx
1142 pencils

i would prefer if the execution to be all teacher squeeze in student's small chair....and listening to a kid's teaching :P

kandi's picture
kandi
204 pencils

that would have been horrible! :p

Jablai's picture
Jablai
47 pencils

seriously, you are stupid...

Vibe's picture
Vibe
230 pencils

I like it!!

Mo's picture
Mo
648 pencils

Funny. Like it. :-)

kc_brock's picture
kc_brock
703 pencils

ok, if i give my kid these snack packs they'll be smart.

i don't buy it.

rd

imke's picture
imke
472 pencils

Hey yep I din't get it anyway..

"Idea never die"

Jaems's picture
Jaems
8 pencils

what's so hard to get? it's a teacher asking a question to his students.... smart kids.

whether you like it or not the communication is simple.

MikeDP's picture
MikeDP
2 pencils

I agree with KC...it doesn't hit me in the gut as a real truth. Who cares?

I got the idea. Wasn't quick, but I got it.

But again, I don't think it matters to moms.

washiam's picture
washiam
445 pencils

I do agree with u

advertisingenius's picture
advertisingenius
60 pencils

Good call Jaems.

chintan ruparel's picture
chintan ruparel
1516 pencils

love it!

~ old habits die hard, older ones never do ~

washiam's picture
washiam
445 pencils

but I don't prefer his gesture

Adbabel's picture
Adbabel
54 pencils

does the teacher need to take a leak? coz i sure need to take a dump, this ad did it for me!!! smarter kids?? which yr did this ad release in??

budibud's picture
budibud
128 pencils

....errrr.....mmm....nggg......yes? Like PaulyG said, it gets the job done...

Boediboed
Trying to retire ad-man

PeteHH's picture
PeteHH
202 pencils

I really bite my ass this wasn't my idea, because we have a kid-science mag as client. I totally love it and those who don't get it should eat this f*****g snack and get smart!

GeGeGe's picture
GeGeGe
46 pencils

Like it! But as a copy i hate all images!

asifthebest's picture
asifthebest
88 pencils

Good 1 ! *****

blourenco's picture
blourenco
16 pencils

brilliant

B128's picture
B128
392 pencils

Nice... I like..

JELLYGOOSE's picture
JELLYGOOSE
88 pencils

very nice work. its been a long time that I haven't seen any...

Ag's picture
Ag
305 pencils

Love it...

tiny_wordz's picture
tiny_wordz
325 pencils

lovely!!! smart, short and sharp. can't see the product well though.

nemesis's picture
nemesis
761 pencils

nice

A. J. SMITH's picture
A. J. SMITH
2838 pencils

It works but for me it is a bit dull, has the feel of an 80's ad. A 'one-liner'

Ba-boom-tiss

maddoxx's picture
maddoxx
73 pencils

Come on jennywhx, your execution would be terrible!
God bless Lowe Mexico team did the job before you.....
;)

slimseni's picture
slimseni
85 pencils

i think a lot of guys are looking at the visual without reading the copy. that's where the problem is. look at the whole communication and you will see the ad is great. though not so fantastic but it communicates well and is interesting.

Always trigger-happy.

kalpesh78's picture
kalpesh78
2580 pencils

Simply Simple and easily understood without being complicated...lol..

ideas....30 minutes nahi toh free.

ivanlim's picture
ivanlim
262 pencils

Good adman (GA): I love it!

Bad adman (BA): Boooooooooring.

GA: Aww... c'mon. It's great!

BA: It's so 80s.

GA: Who cares what era it reminds you of? It communicates.

BA: My fish communicates with me too. Should I give it a nobel prize?

GA: OK, what would you do to make it better?

BA: Err... umm... maybe have all the teachers squeeze in student's small chair....and listening to a kid's teaching.

GA: Err... seriously?

BA: Or I would do the art direction differently. Something more new millennium. This one's just so 80s.

GA: You already said that.

BA: You dissin' me??? What have you won?

GA: No, I'm not "dissin' you".

BA: You probably never picked up any awards before.

GA: Actually I have. But that's not the discussion here. What would you do that's better than this ad?

BA: F**K you.

GA: Whatever. Kudos to the guys who did this ad.

disclaimer: Characters depicted here are purely fictional. Any resemblance to real adpeople are purely coincidental.

addyhoch10's picture
addyhoch10
2592 pencils

ivanlim, you really love your dialogue-monologues, don't you?

a natural born copywriter...

un mancito's picture
un mancito
6 pencils

Cliché

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