Advertising Agency: Publicis Venezuela
Creative Directors: Demian Campos
Creatives: Demian Campos, Jose bajares, Manuel Fleitas, Prato Maru
Attendance: Dougmary Esquirajosa
Planning: Julio Grande
Photography: Harold Gonzalez
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64 Comments
What's the idea?
There is a proverb: You are what you eat. Hence the idea.
that's more you are what you use to eat(drink)
Cute!!!
Bluejay - The stack of straws wants in on the "Nestea" action, so it morphs into a face to acquire some.
Nice visual
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
Grace - Obviously I got that but still cant see any idea. But visual is very interesting.
Imagine the impact in Ambient, it might be more attractive ! Great Visual.
Grace... is there anything you don't like? LOL.
+++
"I love some things, and don't love some other things."
Quite a bit.... But I don't bother commenting unless it really pisses me off...
seems like SAW movie
Thank you! I thought I was the only freak seeing the evil puppet from SAW.
isn't that intentional?
what's the idea? really.
Think it for a while.
Then, in anytime, it will come to your mind as an idea.
SAW [2]
Indeed!
Second that!
:: Put your ears against the ground so i can walk over what you heard::
nice visual, good thougth
Wow, speaking about stopping power.
looks nice. but that's all, isn't it? what does the line/(claim?) say?
creepy...
The claim says You are what you drink. Nice visual pun, but that's about it
nice visual
http://adsoftheworld.com/forum/42783
http://adsoftheworld.com/forum/42788
http://adsoftheworld.com/forum/42789
http://adsoftheworld.com/forum/42827
Amazing!! congrats!!!
is great idea
Cool
Chinese are celebrating Hungry Ghost Festival this month. =p
Clever idea.
Me gusto mucho!
Bien lograda la gráfica, pero el mensaje no me parece que esté bien comunicado.
Good art, dont know about idea
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~ Quite obviously, I have gathered no moss ! ~
There is proverb that says: you are what you eat. Hence the idea!
There is a proverb: You are what you eat. Hence the idea.
Beautiful!!!!!! Love it!!!!
ya existe pendejo te lo robaste!!!
Buena !!!
Beautiful!!! Love it!!!
Amazing !!! Congratulations!!!
Amazing.... Congratulations!!!!
Very good sculpture! ... and without 3D
Guys!
Is not you are what you drink!
The main IDEA is that Everybody wants to drink it!
All the Straws wants to be in it, wants to drink it,
as they kinda come alive as one person to drink!
I totaly got that...
Well, was what I figures out...
I guess my Brazilian view is right...
And yes, Congrats for the creators!
;D
Is really Oawsome =S... n' hi's from Venezuela hahaha xD
Bad copy. "You are what you drink".... so, are we drinking straws?? Just a graphic execution, not really a concept
I totally agree with Mike1979, I also thought that, we don't drink straws. And if the straws wanted in on the action, then logically only one straw will get to drink.I don't know, the idea is visually strong but not so clear.
I like how big the nose is.
people this just looks ungly !!
www.thecuriousbrain.com
nice
Is that a clown? It would be funny if that was a clown.
reminds me the horrible toy in the Saw.
I bet they've seen the visual first, then thought to put a straw and a glass of Nestea.. At least that was what I've thought when I've seen this visual in an archieve or website..
Scary.
u r jealous!! this is great!
great visual, can someone tell me what the copy reads in English?
very nice....
One of NESTEA's advantages is that it's "gulpable" – there are no bubbles so you can drink it as fast as water...
In other words, you don't need a straw. At least not in Europe.
The idea is very simple, visual shows that straw itself want to drink nestea.
very nice . but what does it say in english?
who cares if u dont get the idea. it's a nice piece of work. cheers
who cares if u dont get the idea. it's a nice piece of work. cheers
nice, not original
24/7 Instant Human Translation:
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awesome.......though creepy..
the visual is amazing but i did not get the idea behind it...no punchline....
eres una paja?
eres una caña?
eres tan ligero como si estuvieras formado de straws?
If the line is 'you are what you eat' then this makes no sense at all. The straw man is drinking through a straw, he's not drinking a glass of straws. Seems to me like they thought of a cool visual and tried to wrap a line around it. Interesting visual though.
visual is nice........
yugh.creativemedia
i think the message is: if you drink nestea, you will be as light as a bunch of straws, because "you are what you drink" (eres lo que tomas)