Nescafé: Shoes

Nescafé: Shoes

When sleepy, the best ideas may not seem to be

Advertising Agency: McCann Erickson, Lima, Peru
Creative Directors: Ricardo Mares, Mauricio Fernandez-Maldonado
Art Director: Nicolás Romanó
Copywriter: Alejandro Guzmán
Photographer: Pixel Studio
Published: April 2010

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16 comments

3439 pencils

AdaddictedWednesday, May 5, 2010 - 01:59

like the approach.

withalltherespects

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54 pencils

MaddyWednesday, May 5, 2010 - 03:03

something different..!!!

ad junkie at http://www.desicreative.com

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256 pencils

shahid.hWednesday, May 5, 2010 - 05:09

very very fresh!
loved the campaign.

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45 pencils

Manish SharmaWednesday, May 5, 2010 - 06:48

Fresh Juice

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406 pencils

ShingoWednesday, May 5, 2010 - 07:12

like it

Ahmed Bahaa
http://behance.net/bahaa
http://www.Shing0o.deviantart.com

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61 pencils

RogerSterlingWednesday, May 5, 2010 - 08:24

kind of the same idea: http://sources.luerzersarchive.net/media/print/beverages__non_alcoholi...

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223 pencils

Don RapperWednesday, May 5, 2010 - 12:14

come on...

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13639 pencils

atb2005Wednesday, May 5, 2010 - 14:43

Thanks for posting. Your example is better; love the coffee mark.

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223 pencils

Don RapperWednesday, May 5, 2010 - 12:10

very good!

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168 pencils

Matt TonkinWednesday, May 5, 2010 - 12:23

Personally I find the opposite. When I'm sleepy the stupidest ideas seem amazing.

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211 pencils

lamoscacojoneraWednesday, May 5, 2010 - 17:57

eso: vayan sacando todos los truchitos para el APAP.

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116 pencils

MadeinmelmacFriday, May 7, 2010 - 18:10

imbecil, solo te fijas en huevadas, no importa si es trucho o no, la huevada que este concepto es un yalón, pero como solo existes para joder no eres objetivo..mediocre de mierda...

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2 pencils

russian chiefFriday, May 7, 2010 - 18:36

igual que la campaña de toulousse lautrec de pragma y café heredia de leo portugal

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49 pencils

daltonicdesignSaturday, May 8, 2010 - 11:41

ya nace WWW.TRUCHOFTHEWORLD.COM.PEEEEEEEEEEE!!!!!!!!!!!!!!!!!!

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49 pencils

daltonicdesignSaturday, May 8, 2010 - 11:41

ya nace WWW.TRUCHOFTHEWORLD.COM.PEEEEEEEEEEE!!!!!!!!!!!!!!!!!!

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38 pencils

rickyvinluanTuesday, May 18, 2010 - 03:56

nice idea

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