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Coat of Arms

Agency: 
Published/Aired: 
April 2011
Description: 

Negra Modelo is the beer that perfectly matches any kind of meals. In order to convey this message in a noble way we use a metaphor – a coat of arms made of pieces of table setting, with a bottle of Negra Modelo in the lead.

At the Head of Meals since 1926

Advertising Agency: Provid, Kiev, Ukraine
Creative Director: Kirill Chichkan
Art Director: Stanislav Khorolskyi
Copywriter: Alexander Valyukh
Senior Account Manager: Margarita Tereshchenko
Account Manager: Yulia Migonko
Production Company: Shootgroup
Photographer: Vladimir Shulevskiy
Producer: Yuriy Chornenkiy
Producer Assistant: Anna Shoffa
Art Department: Ivan Cherevko
Designer: Yulya Gladirenko

Comments (7)

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Highest Rated

resul ay's picture
resul ay
Activity Score 78

Look like Ottoman Flag

svdg's picture
svdg
Activity Score 54

the art is really good, but there's something missing

lalmadv's picture
lalmadv
Activity Score 78

Yes you're right. A tagline is missing, something like "Perfectly matching any kind of meals. Since 1926.". Copy on the ribbon is weak and not clearly readable.

trilobite's picture
trilobite
Activity Score 8

this announcement is not an fake for an restaurant ?

Ron Burgundy's picture
Ron Burgundy
Activity Score 1634

Good beer, good art

HellFish's picture
HellFish
Activity Score 185

Good art, but, it's all?

freakart's picture
freakart
Activity Score 534

very cool

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Creativity!

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resul ay's picture
resul ay
Activity Score 78

Look like Ottoman Flag

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