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Neglect

Published/Aired: 
December 2006
Description: 

Neglected by her parents,she hangs with a bad crowd, gets pregnant and becomes a neglectful parent.
With your help, there is a way out.

Advertising Agency: Trigger, Canada
Creative Director: Patrick Doyle
Art Director / Illustrator: Joel Arbez
Copywriter: David Delibato

Comments (5)

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Highest Rated

nirmalranganathan's picture
nirmalranganathan
Activity Score 142

Brilliant work... Result of a gr8 partnership between the art and the copy team... Very effective, the whole campaign... Love it... Kudos...

Ed Mintone's picture
Ed Mintone
Activity Score 585

smart... smart.

itch's picture
itch
Activity Score 806

love this campaign!

* it's not how good you are. it's how good you want it to be *

Kateter's picture
Kateter
Activity Score 2029

define who 'he' and 'she' are. until then... it's just good art direction. not an ad, it's just an opinion.

vinaywins's picture
vinaywins
Activity Score 138

After a long time, got to see some interesting illustration that helped the copy to be more impactful.

nirmalranganathan's picture
nirmalranganathan
Activity Score 142

Brilliant work... Result of a gr8 partnership between the art and the copy team... Very effective, the whole campaign... Love it... Kudos...

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