NCC Roads: Caterpillar
Roadtrip without us. Maintaining our parks.
Advertising Agency: Integral A/S, Copenhagen, Denmark
Creative Director: Niels Peder Ravn
Art Director: Patrick Chan
Copywriter: Niels Peder Ravn
Photographer: Carsten Zeidel
Finalization: Kira Begtrup Hansen
Published: October 2010


7 comments
It's too vague lol. These guys make roads and this is how it would look without them? Hmm.
Only rarely negative association works I think but not here.
http://jackmancer.com/
http://twitter.com/jackmancer/
Horrible execution. Horrible concept.
Rubbish!
poor concept :)
www.creativevideoads.blogspot.com
i dont like
www.barcreativo.com
Why do people keep doing this to sky's?
Sheesh !
www.jpmountford.com
thumbs down