National Geographic Kids: Avalanche

National Geographic Kids: Avalanche

Help them learn the easy way.

Agency: FOX P2, Cape Town
Creative Director: Andrew Whitehouse, Justin Gomes, Noel Cottrell
Copywriter: Justin Gomes
Art Director: Andrew Whitehouse
Photographer: Stock, Rotem Shachar, B. Fasani
Typographer: Andrew Whitehouse

Your rating: None Average: 10 (2 votes)

Comments

Submitted by Guest (not verified) on Thu, 2006-07-06 13:17.

I like these. Good imagination.

Submitted by writergeekdez on Thu, 2006-07-06 17:25.

As a creative, I understand it.

As a parent, it makes me cringe. Couldn't they have gone with a non-life or death situation?

Seems like they went too far with the idea.

ivan's picture
Submitted by ivan on Fri, 2006-07-07 04:32.

The little girl may survive.

Submitted by Guest (not verified) on Fri, 2006-07-07 03:30.

Wonderful, this is soo creative. It kind of reminds me of me when I was a kid. Its something I would try :)

Bilal's picture
Submitted by Bilal on Sat, 2006-07-08 03:38.

good job

b i l a l

Submitted by omar (not verified) on Thu, 2006-07-13 11:57.

the shadow of the girl is not right,
still though I like this ad!

Submitted by squirrely on Tue, 2006-12-12 04:07.

How is the shadow not right?

kakofonie's picture
Submitted by kakofonie on Tue, 2008-05-13 08:58.

because they took the outline of the girl itself, transformed it down and filled it with black.
the "real" shadow would look different...

but honestly...who cares? (ya i do, but this time...)

...the ad is amazing - i love it!