Agency Network: 
September 2008

Print advertisment created by DDB, New Zealand for National Foundation for the Deaf, within the category: Public Interest, NGO.

Advertising Agency: DDB New Zealand
Executive Creative Director: Toby Talbot
Designer: Hannah Jo Heffernan
Head of Art: Mike Davison
Copywriter: Verity Butt
Art Director: Karen Maurice-O'Leary

Comments (11)

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miko1aj's picture
Activity Score 3086

yes. great art. but I don't know exactly what I'm expected to do after watching this. It makes sense with earphones, because You can live without it or reduce the volume, but the trumpet? How many people hear often plastic trumpet? Hair dryer – should I use it with stoppers in ears or not use it at all?

elgrecones's picture
Activity Score 323

they're just saying that everyday objects are as dangerous as an plane, a truck or a train for your audition..

and yes!! the art is a perfect 10..

Audrius Kubrik's picture
Audrius Kubrik
Activity Score 828

i think you should probably visit the website, Mikolaj. yes, the campaign lacks the clear message, but you can hear a plastic trumpet in a football/rugby/whatever stadium / basketball arena.

walkingbuddha's picture
Activity Score 188

I think overthinking = masturbation.

These rock.

Crisp One's picture
Crisp One
Activity Score 2005

mental masturbation

miko1aj's picture
Activity Score 3086

oh c'mon :)

missed my turn's picture
missed my turn
Activity Score 426

The art direction is awesome, but the copywriter's name is even better.

Adaddicted's picture
Activity Score 3435

: ))


nemesis's picture
Activity Score 765

This is beautiful. I don't know what Shihad is, but the message is very clear to me. Good work.

Bogeyman's picture
Activity Score 80

According to wikipedia, "Shihad" is a New Zealand alternative rock band.

Don't knock drunk guys in bars; it means they're not driving. -- Richard Gere, The Runaway Bride

xuaved devaux's picture
xuaved devaux
Activity Score 20

These are beautiful ads with instant visual impact - which must be great from a deaf person's point of view, surely? They're talking about them.
If this particular ad seems relevant only to a NZ audience then that's the way they wanted it.