National Forum for the Defense and Protection of Animals: Ape

Men descend from apes. But the apes are not proud of it.
Keep animals away from the circus.

Advertising Agency: Longplay, São Paulo, Brazil
Creative Director: Fernando Luna
Art Director / Illustrator: Marcel Manzano
Copywriter: Marcel Petroff
Photographer: Getty Images, Esmeralda Hannah

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8 comments

1248 pencils

ricklongoWednesday, March 19, 2008 - 13:34

I like the line.
great art direction in this campaign.

968 pencils

FlyingDogsWednesday, March 19, 2008 - 13:45

Great line! Beautiful art.

832 pencils

monicamexicoWednesday, March 19, 2008 - 16:37

We need a clearer call to action. What would you like me to do?

76 pencils

man thurdThursday, March 20, 2008 - 04:52

Five apes for Tony Truong!

28 pencils

tom tong baboonThursday, March 20, 2008 - 04:56

Agree.

475 pencils

matksThursday, March 20, 2008 - 05:23

Well executed and convincing.

36 pencils

strawberryThursday, March 20, 2008 - 15:30

Poor ape!
Beautiful campaign.

2 pencils

damien2Tuesday, March 25, 2008 - 12:38

does anyone know what magazines this was published in and what issue?

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