National Advertising Benevolent Society: Adult video swap

All the good media is in the auction.

The NABS Ad Auction is Canada's Largest Charitable media auction. The goal of this campaign was to clear up a popular misconception among media buyers, that the space available in the auction was of lesser quality than the media they would typically purchase.

Advertising Agency: Draftfcb, Toronto, Canada
Creative Director: Robin Heisey
Art Director: Oliver Brooks
Copywriter: Mike Richardson
Photographer: Frank Hoedl
Other additional credits: Sunil Sekhar, Jennifer Davis, Liz Ashworth, Vince Belanger
Published: February 2009

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1 comment

TRICKY's picture
TRICKY
3930 pencils

i'll be there on the 15th

The man who stops advertising to save money is like the man who stops the clock to save time

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