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15 Comments
Nothing new. And no one needs the line.
...nice art anyway.
you think so?
Agreed with both of u.
Desi
www.DesiCreative.com
The Galo de Barcelos logo and the brand's name (Nando's short for Fernando)... portuguese business?
If not, nasty ripoff.
Yep. It's a portugese restaurant chain. Nice art but I agree with the first comment.
http://www.reinhardkrug.de/
Nando's is actually a South African company
But it does serve portugese food. At least it does so in London.
http://www.reinhardkrug.de/
Same company. The owners orginally from Mocambique (Porto colony), then started up in South Africa and only then went overseas, including UK.
and I haven't seen many good ads 4 them outside SA, and it's not really great art direction...it's called a template
like it, sometimes you need the line, there will always be someone that will need to read the line before getting it.
I'm not very good in english, so could someone explain me, what does it mean: peri-peri???
Just the name of the sauce. Irrelevant for the concept.
I agree with 2workitt. Not everyone is a copywriter or art-director and advertising is about communicating simply and effectively, not making people guess about what the ad means before flipping the page.
Devil? It looks like a smile, to me.