MyRichUncle student loans: Lady

Thinking saves thousands.

Advertising Agency: SS+K, USA
Chief Creative Officer: Marty Cooke
Art Director: Peter Cortez
Copywriter: Daniel Bremmer
Producers: Jeannie O’Toole, Amy Moorman
Account Executives: Rebekah Ahn, Jennifer Vizina
Photographer / Designer: Diametric Davidoff

10 comments

danieldantastic's picture
danieldantastic
14 pencils

The photographer is Dimitri Dandiloff, not Diametric Davidoff.

consolidated.db's picture
consolidated.db
545 pencils

So what you're saying is that the photographer is Dimitri Dandiloff, not Diametric Davidoff.

skeMaMen's picture
skeMaMen
428 pencils

Is photographer Dimitri Dandiloff, and not Diametric Davidoff?

>>> Design with no knowledge about printing, it's not design!

>>> Designed to be signed...

brighteyes's picture
brighteyes
58 pencils

The photographer is, indeed, Dimitri Dandiloff, and not Diametric Davidoff.

Heh heh, couldn't resist not joining in.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

This whole lobotomized tripe of a campaign doesn't even deserve a constructive criticism. This is one of those times I feel very sorry for the client for having been persuaded into buying a far-less-than-mediocre, no-creativity-whatsoever piece of garbage.

The creatives should be blowing their brains out, but then it'd be like trying to bash open an empty pinata... Why bother.

Tincho's picture
Tincho
1093 pencils

Agree, this is SO obvious idea.

Besides, photography is ok, but why did they used those natural backrounds??

krautland's picture
krautland
3225 pencils

I think we've seen far worse on this site and am myself lukewarm on this campaign.
alas, you have a chance to tell at least one of the creatives yourself. he commented above.

Guest commenter's picture
Guest commenter

So much anger in these posts.

Guest commenter's picture
Guest commenter

Nice try, next time focus on not going against your target. (and you will have more chancess to come up with a good ad)

NatalieM's picture
NatalieM
1687 pencils

I do like the copy in these ads.

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