MyM&M’s: Keyboard
Communication just got Sweeter.
Personalise your M&M’s at mymms.nl
Advertising Agency: FHV BBDO, Amsterdam, The Netherlands
Creative Directors: Maarten v.d. Vijfeijken, Joris van Elk
Art Director: Yona Hümmels
Copywriter: Stef Jongenelen
Photographer: Studio Beerling
Retouch: Jeroen Schuyt
Account: Gepke Nederlof
Special thanks to: Jeffrey Metzner 1941 – 2008
Published: August 2008


20 Comments
I like it....but you have to work in the shadows
You have to work in the english ;)
very good observation about the shadow...
you have an eye for detailing...
shahid
zeus,
very good observation about the shadow...
you have an eye for detailing...
shahid
this is good for this product...RESPECT!
I've ordered this service before, and I like this ad quite a bit.
Simple, nice. I like it!
Eindelijk geplaatst. Nice!
Communication just got sweeter and much more expensive. Customizing M&Ms are a rip-off. But yes, the ad is not. Very nice.
Nice. Better without the claim.
Congrats.
lovely.
Simple and nice... but i agree with gbl... the line is not required...
MMM looks yummy. I love M & Ms. Nice idea!
Great line, great illustration...like it!
Brisss!
Great visual!
*****
SJB
Hello.
:)
"The birth took place at the couple's home (just outside Oslo)," says the palace, adding mother and baby were both well.
Bye.
great work guys. you stole a campaign from your fellow students at SVA and honor the teacher at the same time.
100% stolen from an SVA student, Jane Lee. Same line and art direction. I remember seeing this in the ADC student exhibition a couple of years ago, with the proper credits underneath. To make this even more disgraceful, they "honored" a great teacher who unfortunately passed away last year.
Class act, guys.
Hi guys, it's 100% not stolen.
It was the first time Mr. Metzner (when we attended SVA) gave this brief, and this is the first time this idea had been made. It might be an abvious idea, and that's why i think students after us might have come up with the same idea (or they stole it, but i like to believe that people don't do this)
When we got it sold to M&M's we gave extra credits to Mr. Metzner.
We did however saw their idea later (when ours was made) in a student magazine of SVA, and they don't have the same line (and could work a little on their art-direction if i may say so ;-)
Take care!
Yona