Mul-T-Lock: Concrete door
Advertising Agency: Lowe, Bangkok, Thailand
Executive Creative Directors: Supon Khaotong, Kittinan Sawasdee
Copywriters: Anchalee Srinuanwong, Ekapol Srisuntornpinit
Art Directors: Guthan Suthiphongchai, Weerawat Weerawatanakorn
Photographer: Anuchai Secharunputong/Nok
Account Supervisor: Suveeraya Ansavananda


10 Comments
to similar to idea of leo burnett with bicycles
any links with the leo.b bicycles ad?
http://www.canneslionslive.com/press/win_2_3_02056.htm
http://www.canneslionslive.com/press/win_2_3_02055.htm
definetely agree to the comment above but its a new interpretation.
I see no difference. Both ideas combine and blend the thing being locked, with the thing it's being locked to.
i like it very much, and it dosent matter if they borrowed the idea as long as its done right! 100%
are you retarded?
Ahahahahahahahaha.
I think both campaings are great, but I prefer this one
probably because a house is much more important than a bike
.This conversation is over.
a padlock so secure you might as well (insert verb)(imply benefit)
a padlock as secure as (insert noun)