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Lemon

Agency: 
Published/Aired: 
May 2016
Description: 

Additional credits: Photoby.pl

Mosquitoes don't like you anymore

Advertising Agency: BBDO, Warsaw, Poland
Creative Director: Przemek Bogdanowicz
Art Director: Magdalena Kramer
Copywriter: KAtarzyna Owczarek
Illustrator: Kacper Spała
Photographer: Mark Leary

Comments (13)

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Highest Rated

advertising ninja's picture
advertising ninja
Activity Score 609

what a waste of calories.

kalankji's picture
kalankji
Activity Score 229

nice execution. love their tummy

salil.sharma's picture
salil.sharma
Activity Score 2428

when i see this ad
i remember my kitchen

Designer Don't Do Different Things
They Do Things Differently

OctopusInk's picture
OctopusInk
Activity Score 19

You do? You remember your kitchen when you see this ad? That is very interesting. Just like all your other comments. What the hell are you doing? What is the plan? After you have 10,000 pencils will you start making real comments? Or do you just want to put "Owner of 10,000 pencils on Ads of the World" on your resume? I have to imagine there's not much else on it.

alausa's picture
alausa
Activity Score 1420

Trollbait alert.

Gualcor's picture
Gualcor
Activity Score 978

Dude, this is not Facebook. Yay, I got a pencil for criticizing you.

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

penny'sworth's picture
penny'sworth
Activity Score 110

What the hell are you talking about? Make an intelligent comment please! As the other person said ' This is not Facebook'

pierrelastname's picture
pierrelastname
Activity Score 2869

done time ago.

Ratters's picture
Ratters
Activity Score 34

Salil, with what criterea do you judge? These are terrible!

DAS_13's picture
DAS_13
Activity Score 152

What's with the floating spray can? Is the kitchen haunted?

chamindarathnayake's picture
chamindarathnayake
Activity Score 377

Super what about food

Chaminda Rathnayake

zen_cah's picture
zen_cah
Activity Score 72

too forced.

penny'sworth's picture
penny'sworth
Activity Score 110

The idea is weak. Is the message that the repellent is so distasteful that the mosquito would rather suck bitter lemon juice?
If so, then the message lacks 'believability'.
Also, the product placement is messy- Why float it at the top? Bottom right would make more sense as consumers generally look there for the product.

advertising ninja's picture
advertising ninja
Activity Score 609

what a waste of calories.

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