MTV Serbia, Death Valley: Terror

Save the endangered species
Raise your voice against atrocious genocide of our zombie neighbors, taking place every sunday at 9 P.M. In the Death Valley show.

Death Valley is a mockumentary TV show following a police force as they brutally deal with undead perpetrators – zombies,
werewolves and vampires. Instead of advertising the show directly, we invited people to “dislike” brutal violence towards undead species.

Advertising Agency: McCann Erickson, Belgrade, Serbia
Creative Directors: Vladimir Cosic, Jana Savic Rastovac
Art Director: Nenad Dodic
Copywriter: Bojan Babic
Account Manager: Milos Stankovic
Published: March 2012

4 comments

slodecompression's picture
slodecompression
6 pencils

Interesting, I liked it , thanks for sharing

salil.sharma's picture
salil.sharma
2331 pencils

good execution as per copy
excellent Art Direction

kleenex's picture
kleenex
34498 pencils

nice.

Peter Frank's picture
Peter Frank
532 pencils

cool art

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