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Tear gas

Agency: 
Published/Aired: 
March 2012
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Description: 

So spicy, you'll run out of tears.
MTR Spicy Pickle Mixed Vegetable

Advertising Agency: Ogilvy, India
National Creative Directors: Piyush Pandey, Rajiv Rao, Abhijit Avasthi
Executive Creative Director: Joono Simon
Creative Director: Shamik Sen Gupta
Art Director: Vinci Raj
Copywriters: Sangeetha Shirali, Sushantika
Illustrator: Anoop & Siva
Account Management: Tithi Ghosh, Pradeep Rao, Ishita Chowdhury
Other credits: Joshi, Anil, Nidhin, Retheesh, Yamini, Ayelin, Gopi, Pandiyan

Comments (21)

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Highest Rated

penny'sworth's picture
penny'sworth
110 Activity Scores

I think the overall campaign is good by virtue of its provocative nature - using subjects that most people steer clear of. If you add humour you can get away with murder. No pun intended.

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