msnbc.com: A fuller spectrum of news
Advertising Agency: SS+K, New York, USA
Executive Creative Director: Marty Cooke
Creative Directors: Sam Mazur
Copywriter: Sam Mazur
Art Director: Matt Ferrin
Media: Three consecutive page ad in the politics section of Newsweek magazine.


7 Comments
a gay sports bar and the rainbow news next to each other. nice work, Ivan.
'fuller' sounds like 'nukular' in that line.
this execution also limits itself to political news.
hehe, the two URLs actually work... take a wild guess where it goes to.
Ouch. They could have done so much with the two URLs. Instead.... boring!
good
>> this execution also limits itself to political news
And where did the ad appear?
It ran in Newsweek. More here:
http://ssk.com/awards08/webbys/msnbcdotcom_campaign/
http://www.spectramsnbc.com