Mr. Clean Biodegradable: Reflection, 1

Let's keep our home clean.

Advertising Agency: Grey, Buenos Aires, Argentina
Executive Creative Directors: Pablo Gil, Sebastián Garín
Creative Directors: Alexis Álvarez
Art Director: Diego Fernández Brun
Copywriters: Alexis Álvarez, Hernán Kritzer
Head of Art: Cecilia Ognio
Published: February 2008

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12 comments

ManfredBock's picture
ManfredBock
6 pencils

Very good idea. I´ve seen this kind of pictures before, but I have never seen them used with such a great purpose and with such a benefit for the product, as in this work.
well done

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

I agree completely.
Good to see a great product advertised in an equally great way.

klaussnow's picture
klaussnow
1677 pencils

ok

... its already been done...

Absolut M's picture
Absolut M
1069 pencils

Capo

moisescho's picture
moisescho
178 pencils

not that brilliant. this ad is only for one purpose, not to sell but to win in festivals.
and for real, would u really put this ad in a newspaper or a mag? seriously. i dont think so.
this kind of shit, is making the ad industry less creative and less serious to the world.

everartz's picture
everartz
7603 pencils

at least, this technique has been used for one thing which we all know, and when i clicked to enlarge it i thought and was prepared to type the same comment which a lot more people gonna type, " how long does it take them to forget this old way of saying its a good quality sound ?" but then i saw it for something else, which prooves actually that it is original and flexable to be used for other products, "recycled" in other words.. i think it works and its nice as well...
--
Everartz

| Everartz |

m í t i c o's picture
m í t i c o
676 pencils

Bien

Viva Honduras !!!

mlsman5000's picture
mlsman5000
128 pencils

I don't get it??

alfredo's picture
alfredo
558 pencils

Great ad! Could use a different typeface for the tagline. Nonetheless, a very strong concept.

Romulo's picture
Romulo
9 pencils

yeah, great visual. perfect concept. like it.

cmart7327's picture
cmart7327
36 pencils

I dont get it, and if I do then I am pissed I did.

robottttrockkkk's picture
robottttrockkkk
814 pencils

idea reciclada.

[ http://eltubedeyou.blogspot.com ]

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