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Road

Agency Network: 
Published/Aired: 
October 2008
Description: 

Print advertisment created by MAA, India for Mr. Bean Coffee Junction, within the category: Recreation, Leisure.

Stimulating coffee meets stimulating ambience. Making a world of difference to discuss the world.

Advertising Agency: MAA Communications, Bangalore, India
Creative Director: Priya Kapur
Art Director / Illustrator: Manoj Maani
Copywriter: Sujit Soman

Comments (15)

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caur33m's picture
caur33m

nice and simple.....

arvin's picture
arvin
Activity Score 341

nothing great about it!

Crisp One's picture
Crisp One
Activity Score 2005

I think I see Mary in the Coffee Mug Stain

cperry's picture
cperry
Activity Score 280

forced visual.

Guest commenter's picture
Guest commenter

coffee mug stains are circular here the stains r coffee mug itself which is confusing...so if u r showing coffee mug the stains r not required...

keddy's picture
keddy
Activity Score 134

Hmm...i dont think I got it!

Guest commenter's picture
Guest commenter

boring....

Guest commenter's picture
Guest commenter

ummmm...

Dale's picture
Dale
Activity Score 370

I don't like criticising something without offering something of use but this campaign makes that difficult. I don't see a real unique principle in any of these execution. Perhaps there are translation difficulties, but this copy is bad. There might be people discussing things like 'infrastructure' but that's a really forced analogy. Repeating both 'stimulating' and 'world' is not working at all. The art direction seems more than a little slipshod. The typeface is awful and why is half a character bleeding off the page?

Find something to distinguish Mr Bean. Develop a concept to explore that. Ditch these.

- Commenting in all caps with poor spelling and grammar is so done before -

- The only thing more rare than a good ad is a good guest comment -

slip's picture
slip
Activity Score 919

meh

*****

SJB

Lim Choc Shcam's picture
Lim Choc Shcam
Activity Score 24

Warwick

Guest commenter's picture
Guest commenter

its a wonderfull visual

icanthink's picture
icanthink
Activity Score 270

WTF?

Guest's picture
Guest

Its a cliche and boring....maa??

Shibith's picture
Shibith
Activity Score 26

Poor Art, poor layout.. Idea is nice

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