7 comments

Wordnerd's picture
Wordnerd
6662 pencils

Austria, eh? Thats a clone of the "big news, small size" campaign that was all over germany a couple of months ago. http://www.sloganmaker.net/2005/09/big_news_small_.html

addyhoch10's picture
addyhoch10
2592 pencils

ditto.
(and i'm pretty sure it has been done before that several times)

Wordnerd's picture
Wordnerd
6662 pencils

me too ;)

Bye's picture
Bye
1468 pencils

This is a very basic concept. Could've been saved by a terrific execution. But this is something any AD could've shoppped himself, and as credited, that was indeed the case. Young = baby is a very weak basis for a complete campaign without brilliant execution.

bluefish's picture
bluefish
74 pencils

http://adsoftheworld.com/media/print/fiat_500_elvis
Isn't this getting a bit old and annoying?

futura's picture
futura
148 pencils

yes, we've seen a lot of kids faces merged with adults faces.

Boxey's picture
Boxey
8885 pencils

no

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