Moustaches Make A Difference: Gandhi
Protester / Prophet
Moustaches Make A Difference.
This month, help us support prostate cancer research by growing a moustache.
If you can't get grow one, get one at mosmakeadifference.com, and encourage your friends to donate.
Advertising Agency: TBWA\Singapore, Singapore
Creative Directors: Hagan de Villiers, Gary Steele
Art Directors: Reginald Ocampo, Danny Teo
Copywriters: James Holman, Martin Loh
Illustrator: Reginald Ocampo, Roger Tan
Developers: Tony Chew, Sean Tan
Production Managers: Sally Sim, Allen Pattiselanno
Account Service: Jaclyn Lee, Alrick Dorett
Published: November 2010
8 Comments
Dome with hats and with glasses.
know the ad you mean, but the idea is clearly different.
clearly different how Guest? C'mon!
http://adsoftheworld.com/media/print/oogmerk_optician_prof
Good point!
We should start a website that chronicles such blatant rip-offs in advertising.
I think the strategy is kinda old.
Nice execution tho.
The concept is indeed the same but i think the mustache idea is more relevant because of the "historical weights" of those (and the bearers). A large part of the people who changed in their domain were wearing facial hairs, while Oogmerk is just stereotype #1 to stereotype #2
i like the concept.. even it could have been better in execution.