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Motor Trader: Biker

Motor Trader: Biker
Your rating: None Average: 7.3 (82 votes)

With 12.000 used and new motorcycles online Motor Trader is the number one place to find yourself a bike. But that’s not all. You’ll also find the best financing deals, the cheapest insurances, test reports, buyers tips and an excellent Biker Agenda.

Advertising Agency: Houdini, Amsterdam, The Netherlands
Creative Director: Boris Peters
Art Director: Boris Peters
Copywriter: Wilbert Leering
Photographer: Ruud Binnekamp
Published: November 2009

33 Comments

alexander_bickov's picture 3323 pencils

Awesome idea

sirvan's picture 30000 pencils

Looks like he's farting

+++

"I love some things, and don't love some other things."

The Lion's picture 124 pencils
rolling.stone's picture 2750 pencils

lol he he :)

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~ Quite obviously, I have gathered no moss ! ~

satrianee's picture 3782 pencils
6

As a thumbnail it makes me think of a hemorrhoid treatment ad. But once you get it, it's nice. It would be better if he leans the chair a little

oshe's picture 856 pencils

Houdini, be a magician and dissappear this ad.

silvi's picture 4174 pencils

Bad photo quality. Bad art direction. Bad idea.

sold's picture 2623 pencils

OMG! silly!

Cheeseman's picture 11 pencils
10

I really like the simpleness!!!

Brain-Art's picture 1113 pencils

I like the agency name

Jonathan86's picture 6 pencils
10

Great Ad!

bad astronaut's picture 550 pencils

As a thumbnail, I didn't even have to look at the product and I got it right away. Brevity!

sweejin's picture 7046 pencils

It might work if it were a purely biking magazine. But I've seen this idea before. It was some dude wearing a motorbike helmet and with the same pose as the visual, but he was on a toilet bowl.

MadMann's picture 8 pencils

But Sweejin...it is all about biking. You have your Auto Trader (hey, that's cars!), and you 'ave your Motor Trader (hey, that's bikes!).

sweejin's picture 7046 pencils

Doh! My bad.. Thanks! :)

MadMann's picture 8 pencils
10

I Love It. Great copy. Ride with us.

jazzkolnikov's picture 8 pencils

Love it :D nice idea..

hadrianapolis's picture 673 pencils

it seems like fake ad. Image is so bad

Migzter13's picture 985 pencils

This kinds of ads make you wonder: 'why the 6 digit production costs when you can do it with a camera phone?'

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

HOUDINI_Amsterdam's picture 10 pencils

6 digits? it took 4

(and now we probably get some 'you should have spent 6!-comments :-))) that's part of the AdsoftheWorld-game....

Marlus Lau's picture 1764 pencils

Aweful art direction and photo. I think the idea does not work.

ralphhasenohr's picture 44 pencils

already done by suzuki. sorry.

benjadlvega's picture 6 pencils
5

I don't like it. First thing that came on my mind was, he's farting, very bad visual....good idea but such a bad execution

MadMann's picture 8 pencils
10

Rock on!

Cutthebull's picture 3 pencils
3

HOUDINI PEOPLE: please stop voting on your own work. It's totally pathetic. Go make some good work and let others judge it. You come off like a bunch of frustrated & fake ad people. By the way, this goes for all your submissions to Ads of the World, I just checked them and the same names are there giving 10 stars and telling us how great this work is, when it obviously just isn't. And that's not even counting the anonymous votes.

HOUDINI_Amsterdam's picture 10 pencils

Dear Cutthebull, We're not anonymous. This is us. We commented on the budget thing earlier. Sure: we voted on our own work, 1 time when we uploaded it. Because we like it. But speaking of 'anonymous-ness': we are pretty sure that 'Cutthebull' is not the name your mother has given you...

HOUDINI_Amsterdam's picture 10 pencils

Dear Cutthebull, We're not anonymous. This is us. We commented on the budget thing earlier. Sure: we voted on our own work, 1 time when we uploaded it. Because we like it. But speaking of 'anonymous-ness': we are pretty sure that 'Cutthebull' is not the name your mother has given you...

Chopper's picture 948 pencils
8

Good idea, wrong leaning side, better with leaned chair as already said.

federo's picture 779 pencils

like this thought but i´m afraid that art direction and the air on the photo sucks

shadow's picture 485 pencils

It's awful. Looks like he is farting.

firebug's picture 1125 pencils
5

nice idea......

but exicution??????

firebug's picture 1125 pencils
5

nice idea......

but exicution??????

catalin1205's picture 18 pencils
7

I think bounces are the cause!

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