Monterosa Ski: Swing
Nothing but flat. You'll long for going up again.
After each uphill. There is always a downhill. 31 facilities for 61 ski runs covering 180 kilometres of fun and excitement! Treat yourself to the beautiful Monterosa Ski resort: natural breathtaking scenery, plenty of events including culinary and wellness. A top quality offer at high altitude!
Advertising Agency : 3d'esign communication, Milan, Italy
Art Directors: Giovanni Trabucco, Matteo Mascetti
Copywriter: Vito Luigi Giannoccaro
Photography: Damiano Levati, Fabio Cravarezza
Post Production: Thomas Lavezzari
Published: November 2009
13 Comments
I just don't get it. It's a poor translation or their trying to be witty but it doesn't make sense. When you say nothing but.. that means it's only, and if it's nothing but flat. than it's flat but your on a friggen mountain and it's anything but flat. This ad besides the visuals is flat.
Who can explain?
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
a log on the ski track, that's what I see. and who wants it to be flat if you want a sweet ride downhill?
I don't get/like the line. and there is nothing more about the ad.
I do not get it either
Something wrong with the headline. Maybe they meant to say:
What hath God wrought
Good photo... everything else not good
Lost in translation
It shud be anything but flat
whats this concept is saying?
M Munir Bhatti
http://twitter.com/munirgee | http://facebook.com/munirgee | http://www.xperts.net.pk
hhhmm a fat guy catapulted a skinny guy onto the mountains with that seesaw? bleh screw me
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http://sputz75.deviantart.com/gallery/
god is good but will he listen
Check out their web site www.monterosa-ski.com. The headline says "Dopo ogni salita. C'e sempre una discesa" which Google translates as "After each climb there is always a descent."
All this work and I still don't get it. :)
as the words saids, " a good image can't save a a copy"
Totally incomprehensible. Nice landscape.