Advertisement

Grey

Agency: 
Published/Aired: 
March 2016
Description: 

Print advertisment created by Athos, Bolivia for Monopol, within the category: House, Garden.

Color makes personality.

Advertising Agency: Athos, Santa Cruz, Bolivia
Creative Director: Pablo Leiva, Fernando Fernandes, Matias Ibaceta
Art Director: Fernando Fernandes
Copywriter: Matias Ibaceta

Comments (6)

Log in or register to post comments

Highest Rated

kleenex's picture
kleenex
Activity Score 46971

junk ads.

Nike Diesel's picture
Nike Diesel
Activity Score 13630

this campaign makes no sense at all.
what's the connection with the colors and the names? is it a Bolivian thing or sth?
cus it seems like Dorian is a pretty grey person and that's usually not a good thing.

Planner Joe's picture
Planner Joe
Activity Score 21

I'm guessing Dorian Gray / Pink Floyd / Jack Black / James Brown
Still a bit far fetched to me

Nike Diesel's picture
Nike Diesel
Activity Score 13630

way too much to ask from a reader because they're not famous enough for the average wo/man.
unless the TG is specified here, this surely fails in terms of art direction and getting the message through.

Royale With Cheese's picture
Royale With Cheese
Activity Score 33

Not famous enough? Are you serious?

kleenex's picture
kleenex
Activity Score 46971

junk ads.

anjonandes's picture
anjonandes
Activity Score 15

good job ... basic and powerful.

Advertisement