Mobinil Telecom: Obelisk

The official sponsor of the Egyptian team in Beijing 2008.

Advertising Agency: Leo Burnett, Cairo, Egypt
Creative Director: Mohamed Hamdalla
Art Director: Ahmed Hussein
Illustrator: Marwan Ragheb
Published: August 2008


STRTLRS's picture
1607 pencils

I'm guessing this is supposed to resemble an Egyptian obelisk? The communication's "breaking up" on these...

I think, therefore... yeah.

luispiter's picture
2756 pencils
Guest commenter's picture
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ana msh fahm 7ag

caprozo911's picture
24 pencils

m3alem mobinil ra3y el faree2 el masry fe bkeen we homma 3amleen el fekra zay mazg 7adara el seen be el 7adara el masria fa gibeen 3asait beta3et el akl we 3a3amelha maslla masria , we copncept el tany el hawaia beta3et el seneen ka2anaha zahret el loots ... nice idea

Ahussein78's picture
27 pencils

it's a chopstick in shape of an obelisk

Enas's picture
741 pencils

ya rietak mashara7t hhhhh...I'm sorry but this one is totally (ALASHETT) hhhhhhhI'm sorry again

Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso

gwado's picture

aaaaaaiiiiiiii !

malekw's picture
7 pencils

Prefection! I just love this campaign.

des4graphic's picture
282 pencils

You cant say that, you working in DDB Egypt and you think its a good campaign????!!!! where is you creative director??? give me his num.

\\Graphic in every where.... look around you!\\

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