M&M's: Nelson Mandela
Advertising Agency: BBDO Cape Town, South Africa
Executive Creative Director: Mike Schalit
Creative Director: Ivan Johnson
Art Director: Marcel Witbooi
Copywriter: Oskar Petty
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21 Comments
Nice!
uhm. a bit forced to sell m&ms on this occasion, but if that was the brief, than the agency did a good enough job.
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Did they really eat his brain?
Ahahahahahah! you made me laugh!
And let say it again and again: it's good to laugh every day.
Very cool.
Go Nelson!
Nice 1
Nice one
Very nice
Isn't this very similar to the mentos one http://adsoftheworld.com/media/print/mentos_gum_sardines
This is not a funny signature
Like this one a lot.
totally predictable.
errr...let's do a happy birthday ad for Nelson from M&M's...let's see...I know let's make his picture out of M&M's! Brilliant! Wow! Wish I'd thought of that.
Not the best idea but very simple and sweet(excuse the pun).
nothing new, just using an art technic very old by the way...
what is the name? gestalt maybe? use parts of a thing like a "pixel" to do another thing...
this is old, very old, overdone, overused.
and for a product like M&M this is even TOOOOO obvious.
zero.
We made something similar for a day-to-day job, and the client didn't aprove it. His claim was that the lentils shouldn't be use that way. By the way, the strategy at that time was 'Chocolate is better in colors'...
Making chocolate. Freedom fighting. It was only a matter of time before these two parties got together.
Interesting point: you can't buy M&M's in South Africa.
have you ever been to south africa? of course you can, had some last week
No, I have not. I thought I would just tell lies on here and see some sad individual get their knickers in a knot.
Mandela does have a chocolatey complexion. Don't you just want to bite his face?
sure i do