Mitsubishi: Wash me, 1

Old models cars covered in dust with drawings of brand new cars from Mitsubishi on the back window, (Colt, Grandis and Strakar), with a low price drawn in splash next to them. This campaign involved an action with the artist, Scott Wade, who traveled to Portugal to work with the creative team.

Advertising Agency: Partners, Portugal
Creative Directors: Suzana Sequeiras, Lourenço Thomaz
Art Director: Ivo Purvis
Copywriter: Pedro Lima
Illustrator: Scott Wade
Photography: Krypton Photo

7 comments

TRICKY's picture
TRICKY
3950 pencils

hahah ivan you predicted it

The man who stops advertising to save money is like the man who stops the clock to save time

ivan's picture
ivan

I wondered if you guys will remember. :)

Ivan Raszl, admin of AotW

TRICKY's picture
TRICKY
3950 pencils

heh once you see something like that you dont just skip it

The man who stops advertising to save money is like the man who stops the clock to save time

wgeddes's picture
wgeddes
298 pencils

"hey i saw this cool street art on the internet"
"let's steal it for an ad, i'm not feeling creative today!"

http://www.freerangerobot.com

Pouts's picture
Pouts
691 pencils

Hey guys the illustrator of the ad is the artist you all found on the Internet! . take it as a smart move rahter than steal move

Joseph Campbell's picture
Joseph Campbell
230 pencils

Creatives appropriate things from pop culture all the time. Nothing wrong with that. What I think is extra cool about these guys is that they could have easily said "Hey! Let's photoshop the back of a car to look like that art that Scott Wade does! Yeah! You rock Ivo!" "No, you rock, Pedro!" Instead they flew the guy (and his family) to Portugal to do the art. Class act. That's not stealing. That's supporting the arts.

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I've decided I must conceal several small mammals.

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I've decided I hate signatures.

Disco Munky's picture
Disco Munky
3900 pencils

This is ok.

Art direction could have been better

7/10

;-{

Doin' it for the points

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