Mitsubishi: Lion
Advertising Agency: Africa, São Paulo, Brazil
Creative Directors: Sergio Gordilho, Flavio Waiteman, Humberto Fernandez, Rafael Pitanguy
Art Directors: Bernardo Romero, Humerto Fernandez
Copywriters: Rafael Pitanguy, Ricardo Dolla
Photographer: Platinum FMD
Published: April 2011


13 Comments
Nice
very nice!
Awesome imagery. Not so sure about the type/font selection.
I agree, but I'm afraid it's standard Mitsubishi-typo.
Ah, OK. I think it would be less obtrusive if it were maybe 25% smaller, at least.
great art
a CREATIVE drop
Love the visual. Not crazy about the copy. I never really associated a lion with a 4x4.
Jeff Greenhouse | http://www.JeffGreenhouse.com | http://www.201proof.com
TRIPLE yawn!!!
Great..
TAMER SAMY
www.leapstudios.net
gargoyls :)
Very nice. Agree about the font size.
Great shot:)
Mh... Makes me think about Peugeot (and its logo)