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Mitsubishi Lancer: Tough, 2

Mitsubishi Lancer: Tough, 2
Your rating: None Average: 1.2 (13 votes)

Wild as ever safe as never.
Life is tough. Great!

Advertising Agency: Saatchi & Saatchi, Prague, Czech Republic
Creative Director / Art Director: Jakub Hanzlicek
Copywriter: Lukas Hvozdecky
Published: February 2008

Comments

everartz's picture 3627 pencils
everartz | Tue, 2008-04-01 02:19

i like the headline, art is also cool... well done
--
Everartz

| Everartz |
www.everartz.blogspot.com

Spider's picture 182 pencils
Spider | Tue, 2008-04-01 02:45

This is a TVC from Almap.

icanlan's picture 51 pencils
icanlan | Tue, 2008-04-01 03:32

Art is so cool,and the copy is great.
however, as i know, The LANCER is a home owened car,
Is the style of the post suited of the target?

Alistair C.'s picture 692 pencils
Alistair C. | Tue, 2008-04-01 03:39

i don't like the art. there is something wrong with the perspective. and how does it say safe?

whitespace's picture 2048 pencils
whitespace | Tue, 2008-04-01 04:08

"Life is tough. Great!"

wtf?

matks's picture 337 pencils
matks | Tue, 2008-04-01 07:06

Is Lancer a commercial vehicle?

JPGB's picture 5 pencils
JPGB | Tue, 2008-04-01 09:09

I don't believe that was on porpous, but that was already done by Almap BBDO - Sao Paulo.
http://www.ccsp.com.br/busca/busca.php?t=cross+fox&SearchArea=novo&x=9...
the first ad on the right top.

JP

kgeiger's picture 3824 pencils
kgeiger | Sat, 2008-04-05 02:28

Yep. I'd have to agree that this visual was done.

designer10's picture 37 pencils
designer10 | Tue, 2008-04-01 11:46

Come on...

A copy os AlmapBBDO work for CrossFOX

Take a look...iys the same

http://www.ccsp.com.br/novo/pop_pecas.php?id=21630

and Almap did a comercial too...

http://www.ccsp.com.br/novo/pop_videos.php?id=21643

TJAY's picture 64 pencils
TJAY | Tue, 2008-04-01 18:04

Safe as never? As in it's never safe? Yep, that's a selling point.

j4son's picture 255 pencils
j4son | Tue, 2008-04-01 18:04

huh?

Adaddicted's picture 686 pencils
Adaddicted | Wed, 2008-04-02 00:51

Another prey for joelapompe!!!

withalltherespects

mimi_g's picture 56 pencils
mimi_g | Wed, 2008-04-02 05:54

safe as never? mmmmmmmmmmm

360 grados's picture 297 pencils
360 grados | Wed, 2008-04-02 08:38

wow

stierlitz's picture 15 pencils
stierlitz | Fri, 2008-10-24 04:16

Life is tough. Great!

Guest's picture
Guest | Wed, 2008-12-24 16:10

i sware, som of this stuff iz sooo weird! who aree's?

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