Half protection is not protection.
New Mitsubishi ASX.
Knee Airbags included.
Advertising Agency: Africa, São Paulo, Brazil
Creative Directors: Sergio Gordilho, Flavio Waiteman, Humberto Fernandez, Rafael Pitanguy
Art Directors: Bernardo Romero, Humberto Fernandez
Copywriter: Ricardo Dolla
Illustrator: Manipula
Published: March 2011
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15 Comments
Too many versions of the same thing.
Excellent stuff. Consumers will love this.
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It's great, but to be anatomically correct you can't just remove the turtle's shell like this. The shell is made of fused ribs, so below the shell you see the guts, not the skin.
What hath God wrought
Great campain
fresh concept! great!
fresh concept! great!
Not fresh. Sorry.
really? where is your proof?
| Everartz |
the best one !
Awesome !!
Live with Passion
simple, clear and nice
Critics are easy.
somehow this works best with animals.. police and the knight is the same..where knight works better, because its funnier.. police is not really much loved anyway... the safe isnt working at all.. you need more animals. : ]
anyway, lovely campaign thanks to illustrations and interesting idea
Kudos to the campaign and, of course, to Africa agency!!! Well done!!
Very good! Beautiful illustration!
not so clever concept, but it´s very pertinent. Art is kind of weak.