Mitchell Eye Centre: Diamond
See Better.
Advertising Agency: WAX Partnership, Canada
Creative Directors: Sebastien Wilcox, Joe Hospodarec
Art Director: Brad Connell
Copywriter: Stephanie Bialik
Illustrator: Studio Dialog
Published: November 2009
8 Comments
all this is boring.
Simple ideas are the best !
agree!
one should not take life so seriously - as one will not come out of it alive.
Seconded. Bland campaign.
Some of the ads were executed quite beautifully but the idea is still fairly weak.
Aside from the use of type there is little visual connection from ad to ad within this campaign. All the illustrations have vastly different styles.
Idea is very good, but the execution is boring somehow.
What hath God wrought
All of these were extremely predictable except for the frisbee one. But the art direction is impeccable, so the campaign does have some merits.
V-Ray could be better.
this one is not as strong as other
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~ Quite obviously, I have gathered no moss ! ~