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Orange

Agency: 
Published/Aired: 
June 2008
8391
Description: 

Print advertisment created by BBDO, France for Mirinda, within the category: Non-Alcoholic Drinks.

Enjoy the summer time with the intensely fruity taste.

Advertising Agency: IMPACT BBDO, Cairo, Egypt
Art Director: Amr el Sharkawy
Copywriter: Abd el salam

Comments (26)

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Highest Rated

virgosam14's picture
virgosam14
Activity Score 34

agree

XTG's picture
XTG
Activity Score 1355

a goldfish?

Prof's picture
Prof
Activity Score 1449

My thoughts exactly

Quite really.

virgosam14's picture
virgosam14
Activity Score 34

Is the goldfish a strong relevance to summer ?? ... moreover Concerning the art direction, is that the final artwork !!!!!! , but overall looks nice

Sameh Haggag
Senior Art Director
FP7 Cairo Egypt

joestamp's picture
joestamp
Activity Score 130

fuck off....

reactor's picture
reactor
Activity Score 294

Fruity taste and gold fish dont mingle. Art direction needs cleaning up. Too scattered and without focus.

Reactor

funky_frogii's picture
funky_frogii
Activity Score 2538

love anything creative
http://addot.blogspot.com/

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

ss's picture
ss
Activity Score 37

this is a world class ad
you must be so proud
Great use of the photoshop cs3
keep the good work
silver or min. bronzo in alrame7

ss's picture
ss
Activity Score 37

but it needs more than one gold fish

mongi13's picture
mongi13
Activity Score 5

thanks a lot for your great comment ...

Brema's picture
Brema
Activity Score 192

the fish are stinking up the other wise vibrant creative

Strike two stones with one bird

shrrr's picture
shrrr
Activity Score 69

very nice art direction :)

sloppy4's picture
sloppy4
Activity Score 1494

where the hell is the idea?

brain123's picture
brain123
Activity Score 830

There is none... nothing but art direction.

mushroom-clown's picture
mushroom-clown
Activity Score 66

trippy stuf.. love it ;)

Ratters77's picture
Ratters77
Activity Score 26

bad art direction

getconnected2001's picture
getconnected2001
Activity Score 987

oooooooooh no!

NatalieM's picture
NatalieM
Activity Score 1685

This is bit cliche. Keep thinking! What other ways could you advertise this product?

comAd's picture
comAd
Activity Score 162

How 'bout a shark instead of the goldfish?

Sourgirl's picture
Sourgirl
Activity Score 40

OMG, art direction sucks so much! Sorry, but you could of work couple of hours more and maybe, maybe you would have done it better. Look at the orange slice in the right botton. The reflexion is bad, bad... come on... And the water is symetrical in left and right sides of the bottle??? Why?? Lazyness? The only thing that makes sense is the colour composition. In the thumbnail it looked good to me.

bhangbhang's picture
bhangbhang
Activity Score 44

Not that great. Sorry.

phoamcor's picture
phoamcor
Activity Score 1284

I'd much rather enjoy an idea.

virgosam14's picture
virgosam14
Activity Score 34

i would go for a dolphin instead (Friendly Summery key object) .. and spending couple of hours on fine tuning all the maskings, reflections and the water splash dynamix , it's much alike the concept of "Coke side of life " but the elements are around the bottle " not out of the bottle as Coke " ;)

Leandro's picture
Leandro
Activity Score 117

And the winner is.....Not this one.

halfstring's picture
halfstring
Activity Score 288

copy seems pretty stale and not imaginative. Is joestamp the designer?

StuartLittle's picture
StuartLittle
Activity Score 468

70s

virgosam14's picture
virgosam14
Activity Score 34

agree

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