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Test Drive

Agency: 
Published/Aired: 
December 2009
Description: 

Print advertisment created by FCB, Argentina for Mini, within the category: Automotive.

Mini Driver Training

Advertising Agency: DraftFCB Argentina
Executive Creative Directors: Juan Cruz Bazterrica, Guillermo Castañeda
Creative Directors: Marco Caltieri / Gonzalo Osorio
Art Directors: Marco Caltieri, Jorge Martinez
Copywriter: Gonzalo Osorio
Illustrator: Estilo 3D

Comments (23)

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Highest Rated

Najem's picture
Najem
Activity Score 18

Nice... simple... clever.

good work.

germanhudders's picture
germanhudders
Activity Score 336

Good

admads's picture
admads
Activity Score 9

@ adsoftheworld: It will be wonderful if you could put in the one line brief

D Jaaaaaaaaaaaz's picture
D Jaaaaaaaaaaaz
Activity Score 14

nice... :)

ijv v mvj jmvmj mxvj g;df v;mmv nvnfjwejfp

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

II think they've pushed it a little bit too far

Osama Nofal's picture
Osama Nofal
Activity Score 209

very good.. I like it

...
http://brandingbook.blogspot.com/

Trying a new habit

CopyRight's picture
CopyRight
Activity Score 713

nice

satrianee's picture
satrianee
Activity Score 3748

see! you can still do good even if you don't show the car... Toyota, you hear?

alexander_bickov's picture
alexander_bickov
Activity Score 3279

Well done!

talk2parvez's picture
talk2parvez
Activity Score 14

i like da ad.

State of Art

silvi's picture
silvi
Activity Score 4172

Good

oliver79's picture
oliver79
Activity Score 146

excelente!

OR

dave.swanson's picture
dave.swanson
Activity Score 127

Very nicely put. And the tag is great for the image. The one line ad still lives strong.

Hibon's picture
Hibon
Activity Score 3736

simple & great idea. (it won't sell the car but it's free and fun, we need this kind of work on our "book" just to say... you see i did it!)

Simple ideas are the best !

CreativeNinja's picture
CreativeNinja
Activity Score 133

Good? You gotta be shi....

Davosk's picture
Davosk
Activity Score 4815

Nice idea, except the photoshop work is piss poor on the background and the shadows.

shahidali's picture
shahidali
Activity Score 4069

error of overclaiming.
bad photoshoot.
novelty in idea.
poor execution

shahid

patupatu's picture
patupatu
Activity Score 2

i really dont get the idea of the ad :(

everartz's picture
everartz
Activity Score 7609

very smart.. i like it!!

| everartz |

david.jaumes's picture
david.jaumes
Activity Score 34

good, simple!

Tommy G.'s picture
Tommy G.
Activity Score 897

excellent

rolling.stone's picture
rolling.stone
Activity Score 2741

nice

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~ Quite obviously, I have gathered no moss ! ~

cef's picture
cef
Activity Score 547

isnt it little bit forced? seems like roller skate.

Najem's picture
Najem
Activity Score 18

Nice... simple... clever.

good work.

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