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Mini: Rocker, 5

Mini: Rocker, 5
Your rating: None Average: 4 (1 vote)

Rock legends by mini.
Check out if you're a real rocker on mini.it

Advertising Agency: D’Adda/Lorenzini/Vigorelli/BBDO, Milan, Italy

15 Comments

roman-schwienbacher.com's picture 1027 pencils
roman-schwienbacher.com | Wed, 2007-03-21 06:31

i just can't look at them anymore.

philippertl's picture 569 pencils
philippertl | Wed, 2007-03-21 06:33

Same with me. And always strange headlines. Do you have to be in the mini community to understand those?

www.philippertl.co.uk

ivan's picture
ivan | Wed, 2007-03-21 06:36

Now, is it boring for you or you don't understand it?

philippertl's picture 569 pencils
philippertl | Wed, 2007-03-21 06:44

I might have been a bit too fast with my judgement, didn't check out the others. Don't get me wrong, mini ads are mostly very good, but I think I have seen too many already and I don't like a product being over-campaigned. It becomes unreal.

www.philippertl.co.uk

roman-schwienbacher.com's picture 1027 pencils
roman-schwienbacher.com | Wed, 2007-03-21 07:57

exactly..
be creative and do not copy yourself, others will do it for yourself.

Stigset's picture 1461 pencils
Stigset | Wed, 2007-03-21 06:38

Where is the alice cooper one ?

Eugens's picture 1810 pencils
Eugens | Wed, 2007-03-21 06:59

queen

Stigset's picture 1461 pencils
Stigset | Wed, 2007-03-21 08:30

I got that, but they made one with alice cooper, I was wondering why that wasn't there

Corona Raymaker's picture 549 pencils
Corona Raymaker | Wed, 2007-03-21 07:46

Wow. This one is even worse than the other 4.
On the whole, this campaign sucks so much to me, that it can even compare with JvM's last Mini-Overload.

Vive La Aducation!

Dick Huges's picture 939 pencils
Dick Huges | Wed, 2007-03-21 12:48

This italian agency does the worst possible work for Mini. It amazes me how bad can they be in every single campaign. And is such a nice brand. Just put the car there and write 2 words. Will be better then those countless attempts of doing something "creative" that is just crap.

Rog's picture 6110 pencils
Rog | Wed, 2007-03-21 18:52

Agree, Dick. What is it with Italian agencies?
Is it Italy's market/mindset/perceptions?
This is first-idea-thinking for ad students, let alone professionals.

>>>> That's not an ad. THIS is an ad.

lorsdana's picture 81 pencils
lorsdana | Wed, 2007-03-21 13:47

not even the target will get it at first

klaussnow's picture 1689 pencils
klaussnow | Wed, 2007-03-21 14:52

quite frankly I'm getting bored of mini, get over yourself dudes...again and again and again with same stuff

... its already been done...

Shut Theory's picture 517 pencils
Shut Theory | Fri, 2007-03-23 05:43

queeeeen off hearts, queen of hearts, queen of hearts, queen of hearts, queen of.., queee...quee queee qu... would you stop already!!!

regards_______________________
http://shut.elmota.com

Corona Raymaker's picture 549 pencils
Corona Raymaker | Fri, 2007-03-23 06:30

Hehehe, agree.

Vive La Aducation!

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