Mini Max: Tennis
For small efforts. Pepsi Max
Advertising Agency: GITAM/BBDO, Israel
Creative Director: Guy Bar
Creative Director: Igal Hazan
Art Director: Yael Gerzon
Copywriter: Daniel Zaks
Illustrator: Ariel Vitkon
Account managers: Adi Cohen, Noa Paz
Published: July 2009


21 Comments
i will not lost time searching, but this was rip off.
just like israel allways did, they took another`s people things
Amen to that
hummmmmm, 'deja vu'
cool i like it!
lame
for the brand this is not working.. the idea is killing the brand make you think this small thing is for small stuff .. where i think we should make it small thing for big thing .. where the brand is being serve not limited .. i guess they right any how these thing are not healthy....respect for the idea its well catch.
blah, blah, blah! STFU
Mmmmm, c'est le quoi le bénéfice d'un produit fait pour de petits efforts ? l'idée n'est pas mauvaise mais pas très vendeuse.
pretty (s)ad...
they showed me a picture & i laughed
dignity has never been photographed
Smoky
Smoky idea
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
good ad
pls dun give ur own ad the points. self denial
hey...don't you think in this case it requires more effort for players since the game requires sideways movement?
It requires more effort in this tennis field.
good ad
Try again.
Not working.
~~this paranoid survived!~~
max effort is missing on the concept!
comment on the ad fools and not on where it came from
Small efforts? Is this for Pepsi Mini?
I usually like the work coming out of Gitam BBDO, but these are just sad.
Sorry.