Mini Max: Tennis

For small efforts. Pepsi Max

Advertising Agency: GITAM/BBDO, Israel
Creative Director: Guy Bar
Creative Director: Igal Hazan
Art Director: Yael Gerzon
Copywriter: Daniel Zaks
Illustrator: Ariel Vitkon
Account managers: Adi Cohen, Noa Paz
Published: July 2009

21 comments

Guest's picture
Guest

i will not lost time searching, but this was rip off.
just like israel allways did, they took another`s people things

Guest's picture
Guest

Amen to that

feel's picture
feel
168 pencils

hummmmmm, 'deja vu'

Guest's picture
Guest

cool i like it!

Wordnerd's picture
Wordnerd
6660 pencils

lame

maashookshee's picture
maashookshee
414 pencils

for the brand this is not working.. the idea is killing the brand make you think this small thing is for small stuff .. where i think we should make it small thing for big thing .. where the brand is being serve not limited .. i guess they right any how these thing are not healthy....respect for the idea its well catch.

Guest's picture
Guest

blah, blah, blah! STFU

satpal's picture
satpal
142 pencils

Mmmmm, c'est le quoi le bénéfice d'un produit fait pour de petits efforts ? l'idée n'est pas mauvaise mais pas très vendeuse.

tirthomitro's picture
tirthomitro
2764 pencils

pretty (s)ad...

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture
Guest

Smoky

alexander_bickov's picture
alexander_bickov
3279 pencils

Smoky idea

Guest's picture
Guest

good ad

Guest's picture
Guest

pls dun give ur own ad the points. self denial

Guest's picture
Guest

hey...don't you think in this case it requires more effort for players since the game requires sideways movement?

proxy's picture
proxy
52 pencils

It requires more effort in this tennis field.

KESHAV's picture
KESHAV
149 pencils

good ad

Bob08's picture
Bob08
749 pencils

Try again.

tantrik_indian's picture
tantrik_indian
953 pencils

Not working.

~~this paranoid survived!~~

Guest's picture
Guest

max effort is missing on the concept!

Guest's picture
Guest

comment on the ad fools and not on where it came from

kgeiger's picture
kgeiger
7173 pencils

Small efforts? Is this for Pepsi Mini?
I usually like the work coming out of Gitam BBDO, but these are just sad.
Sorry.

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