Mini Maglite: Beach
Advertising Agency: FP7, Dubai, UAE
Executive Creative Director: Marc Lineveldt
Creative Director / Copywriter: Vincent Fichard
Art Director: Matthew Jones
Published: January 2008
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11 Comments
Nice.
I lost my keys once and had to sleep on a bench. Woke up with a dude stroking my hair.
True story.
seriously.
no, Seriously.
Doin' it for the points
I can't tell if what you say is true. Either way it's funny.
It's a true story dude.
I'm still not 100% ok with it.
Doin' it for the points
HAHAHA you made my day. And maybe you should talk about it with your shrink :P
The Ad Mad
Someone looking for a blue shrink? :P
I actually like this particular ad A LOT!
One thing. I probably wouldn't have put the word "keys" in the third circle. We already know what you're looking for in the sand in the pitch black darkness. Those circles should be about your state of mind. Replace "keys" with something like "desperation" or "panic" then I probably would've like it even more...
Agree.
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Jumo,
Art Director FP7 Morocco
This one works. The others, not so much.
Sure looks like they need an art director!
Only this one works for me. Not the other two.
Jaggy, MICA Ahmedabad
Someone should take a course in Illustrator.
I kind of like the idea though ... even though it's just promoting flash lights in general, and not so much Mag Lite in particular