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Agency Network: 
Published/Aired: 
September 2011
Description: 

Print advertisment created by Y&R, Portugal for Mini, within the category: Automotive.

The Mini John Cooper works 211hp.

Advertising Agency: Y&R, Portugal
Creative Directors: Pedro Ferreira, Judite Mora
Art Director: João Rocha
Copywriter: Sofia Moutinho
Account manager: Maria João Pires

Comments (6)

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Bill Me Now's picture
Bill Me Now
Activity Score 180

Nice enough artwork, but the concept is a bit of a yawn. Wake me up when we get there...

artyduran's picture
artyduran
Activity Score 1582

I think it was Land Rover that did the same thing but the execution was better.

love neck's picture
love neck
Activity Score 50

yes land did it!

Jackbr's picture
Jackbr
Activity Score 1500

Think more...

JackBR

Toll Fuhrer's picture
Toll Fuhrer
Activity Score 29

The F1 tracks are a common metaphors used in advertising communications.
Seen it many a times.

hoozn's picture
hoozn
Activity Score 353

Uhm... what?

who cares? ima play some tunes instead http://www.mixcloud.com/hoozn/

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