MINI Cooper S: Soapbox
Soapbox car fun with 175 hp.
Advertising Agency: Lowe, Zurich, Switzerland
Creative Director: Florian Birkner
Art Director: Frédéric Nogier
Copywriter: Ivan Madeo
Photographer: Sandro Diener
Digital Retouch: Linus Schneider
Art Buyer: Melanie J. Auerbach
Account Supervisors: Matteo Lonati, Janine Rietmann
Published: July 2008
Comments
not so kind-of-fantastic as spider's one. sounds like a sabotage by some evil kids.
Strange campaign! the spider one make the car scary, this one make the car a toy!!
it's not the same campaign, as far as i know. just the same car, but for two different regions.
That doesn't look well at all. Better take it to the repair shop.
this wbsite scks find a difrent living being a computer nerd isnt cool