Mini: 50th birthday
50 years and still happening.
Advertising Agency: Blackriver FC, South Africa
Creative Director: Ahmed Tilly
Art Director: Justin Joshua
Copywriter: Iain Thomas
Illustrator: Am I Collective
Producer/Art Buyer: Hilary Simpson
12 Comments
Good. MINI. But i would not go with the red.
La botaste
What's the word on the bottom right car? Is it 'yo' or 'oyobo'? Please do clarify. That aside, good idea I guess.
'Ayoba" means awesome, or really cool in South African vernacular.
The target market is slightly different in South Africa, and we wanted to make it locally relevant.
execution is not bad. but i was wondering where you got the idea from. ive seen that somewhere else before.
Colourful idea. AM always Mini. Could be good, if MINI show how big potential that have
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
happy b'day MINI
they showed me a picture & i laughed
dignity has never been photographed
nice one justin & gang! your no. 1 rival & fan
I like it how they connect the various periods with the expressions! Nice one.
~~this paranoid survived!~~
uuuuuuum... yeah that's the whole concept friend-o.
NIce typography!
AM I for the win!! Booya