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Mineirinho Zero: Electric chair

Mineirinho Zero: Electric chair
Your rating: None Average: 3.4 (20 votes)

The new Mineirinho Zero. Don't miss it.

Advertising Agency: PS10, Rio de Janeiro, Brazil
Creative Director / Art Director: Digo Souto
Copywriter: Felipe Gaúcho
Photographer: Manufatura Digital
Published: October 2008

Comments

parashute's picture 36 pencils

something wrong with post but idea is funny.
like packshot treatment very much.

CR_AD's picture 413 pencils

one idea but bad photoshop !

http://www.coupsdepub.com/

SeanMartin's picture

All three just look... weird somehow. The dynamics dont look like any of these guys are enjoying their supposed final moments so much as it looks like some bizarre series of S/M scenes.. especially this one: "Yeah, baby, suck on it like you know I like it!". Individually, I'm sure they're all very arresting, but taken as a total campaign, it's a bunch of WTF kind of moments.

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Here, let me save everyone the trouble of asking. "Do you even work in advertising?"

STRTLRS's picture 1539 pencils

Did they really have to alter the product shot to match the ad? That tells you how weak this is.

www.storytellerscreative.com

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www.storytellerscreative.com

Roger Daly's picture 361 pencils

Best of dull series.

BrettHeart's picture 111 pencils

sorry, i don't get it! And the artdirection? Don't like it...

[BrettHeart™]

[BrettHeart™]

jungle boy's picture 196 pencils

Don't miss it? Is that it?

danverde's picture

Heineken!!!