The new Mineirinho Zero. Don't miss it.
Advertising Agency: PS10, Rio de Janeiro, Brazil
Creative Director / Art Director: Digo Souto
Copywriter: Felipe Gaúcho
Photographer: Manufatura Digital
Published: October 2008
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8 Comments
something wrong with post but idea is funny.
like packshot treatment very much.
one idea but bad photoshop !
http://www.coupsdepub.com/
All three just look... weird somehow. The dynamics dont look like any of these guys are enjoying their supposed final moments so much as it looks like some bizarre series of S/M scenes.. especially this one: "Yeah, baby, suck on it like you know I like it!". Individually, I'm sure they're all very arresting, but taken as a total campaign, it's a bunch of WTF kind of moments.
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Here, let me save everyone the trouble of asking. "Do you even work in advertising?"
Did they really have to alter the product shot to match the ad? That tells you how weak this is.
www.storytellerscreative.com
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Best of dull series.
sorry, i don't get it! And the artdirection? Don't like it...
[BrettHeart™]
[BrettHeart™]
Don't miss it? Is that it?
Heineken!!!