Millward Brown: Jewish

Advertising Agency: Young & Rubicam, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Flávio Casarotti, Sérgio Fonseca
Copywriter: Laura Esteves
Art Director: Daniel Salles
Planner: David Laloum, Cesar Ortiz
Photographer: Allard
Published: May 2011

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8 comments

Butch's picture
Butch
25 pencils
DGCS's picture
DGCS
410 pencils

Great ads.

Manoma's picture
Manoma
1093 pencils

Excellent.
And Brave.

But now that I saw the (original) other campaign. I have doubts.

Jef's picture
Jef
125 pencils

To be clear as you said, in my opinion this other work is not an ad.
It seems like planning charts.
For sure the visual is very close to it. They probably have used as a reference.

pez's picture
pez
1718 pencils

mhmm... reference? they simply used the same idea to show other numbers... branded and delivered... the original deserves all the credits.

ace85le's picture
ace85le
3939 pencils

Not as good as the earring one.

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cwriter_joey's picture
cwriter_joey
6 pencils

O QUIABO VESTE PRADA!

No Rio de Janeiro, uma rede de venda de legumes, verduras e frutas - HORTIFRUTI, há 2 anos inovou em suas propagandas, criando uma série baseada em títulos de filmes onde os atores principais são os próprios produtos da loja.

Os cariocas, ficavam na expectativa da próxima propaganda, que era sempre estampada em um outdoor no Centro do RJ...e o lançamento sempre as segundas-feiras.

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The original pics are part of an editorial. Not ad campaign! Relax

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