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Simplified

Published/Aired: 
October 2009
2396
Description: 

Print advertisment created by Crispin Porter + Bogusky, United States for Microsoft, within the category: Electronics, Technology.

Advertising Agency: Crispin Porter + Bogusky, Boulder/Miami, USA
Co-Executive Creative Directors: Rob Reilly, Andrew Keller
Creative Director: Tim Roper
Interactive Executive Creative Director: Jeff Benjamin
Assistant Creative Director / Art Director: Dave Steinke
Assistant Creative Director / Copywriter: Michael Craven
Head of Video, Integrated Production: Matt Bonin
Executive Integrated Producer: Paul Gunnarson

Comments (9)

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Highest Rated

Guest's picture
Guest

Not convinced! Not sold!

shahidali's picture
shahidali
Activity Score 4069

brilliant. so simple. i like this one over the others. this ad contains the USP of the product. hope the product delivers as per the claim:-)

shahid

Guest's picture
Guest

Did CP+B really come up with this??

sirvan's picture
sirvan
Activity Score 29860

"How do you like me now" is snide, and tone-wise very wrong.

+++

"I love some things, and don't love some other things."

kurtberengeiger's picture
kurtberengeiger
Activity Score 7318

Is that maybe why they left out the "do"? ;)

krautland's picture
krautland
Activity Score 3216

how do I like you now?

jeez, cpb really doesn't care anymore, does it?

Guest's picture
Guest

same as the "my idea" ads.
its lacking edge and it obviously wants to attack stereotypes seeded by apple.

guys stereotypes are wonderful. use em in your favor. embrace em and never fight them!

2 stars tho as this is obviously better and is going into an more offensive tone than the "my idea" ads

Guest's picture
Guest

I guess what Microsoft is saying is that even Apple's commercials are superior. Anything you can do I can do ... kinda.

DavidJones's picture
DavidJones
Activity Score 18

Its funny to watch this microsoft apple battle, but this ad is 100% samey and won't convert many people

Guest's picture
Guest

Not convinced! Not sold!

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