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Italy - Germany

Agency Network: 
Published/Aired: 
November 2013
Description: 

Print advertisment created by TBWA, France for Michelin, within the category: Automotive.

What's important is to agree on what matters most.

Advertising Agency: TBWA\PARIS, France
Creative Directors: Philippe Taroux, Benoit Leoux
Copywriter: Benoit Leroux
Art Director: Philippe Taroux
Art Buyer: Barbara Chevalier
Agency Producer: Laurence Collavini
Account Supervisor: Jean-Marie Prenaud
Advertiser's Supervisor: Claire Dorland-Clauzel
Illustrator: 3D Mecanique Generale Paris

Comments (8)

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Ramat Ajala's picture
Ramat Ajala
Activity Score 792

Genius!

pankajbhatia's picture
pankajbhatia
Activity Score 10

Ultimate !

printlover's picture
printlover
Activity Score 587

Water and Fire. Churchil and Hitler. Batman and Joker, hot and cold...done to death

Corbeen's picture
Corbeen
Activity Score 1093

comeee oon, color them... pfff

fangoleon's picture
fangoleon
Activity Score 8598

Awesome art direction. Weak copy.

ironman1979's picture
ironman1979
Activity Score 1080

Nice art. Need to work the copy.

Advertising in funnier than making weapons.

katsfreire's picture
katsfreire
Activity Score 29

Cool art direction!

lizart66's picture
lizart66
Activity Score 4

Interesting concept, executed beautifully. Grayscale is good. Copy is weak.

lizZ

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