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France - Great Britain

Agency: 
Published/Aired: 
November 2013
Description: 

Print advertisment created by TBWA, France for Michelin, within the category: Automotive.

What's important is to agree on what matters most.

Advertising Agency: TBWA\PARIS, France
Creative Directors: Philippe Taroux, Benoit Leoux
Copywriter: Benoit Leroux
Art Director: Philippe Taroux
Art Buyer: Barbara Chevalier
Agency Producer: Laurence Collavini
Account Supervisor: Jean-Marie Prenaud
Advertiser's Supervisor: Claire Dorland-Clauzel
Illustrator: 3D Mecanique Generale Paris

Comments (11)

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Highest Rated

R B's picture
R B
Activity Score 314

its like watever car you buy(be it the left one or the right one), but the michelin tyre always remains constant! :)

morse's picture
morse
Activity Score 17548

Beautiful art!

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

talkingisfree's picture
talkingisfree
Activity Score 2712

nice

Ramat Ajala's picture
Ramat Ajala
Activity Score 788

It smells like Cannes.
Fantastic!

Troll's picture
Troll
Activity Score 674

It smells like a nice art direction with a contrived concept.
No idea what is being said here.

printlover's picture
printlover
Activity Score 587

The oldest propaganda formula: enemys that agrees with my product. C'mon...

kleenex's picture
kleenex
Activity Score 46010

I love the look of the ads.

mmackinven's picture
mmackinven
Activity Score 1608

Where's the rugby connection?

Without the title, I would have no idea what;s going on with these ads...

rmkida's picture
rmkida
Activity Score 367

Very nice art! But the concept could be a little more clear.

ironman1979's picture
ironman1979
Activity Score 1080

it smells like done to death

Advertising in funnier than making weapons.

fcostausb's picture
fcostausb
Activity Score 173

clap clap clap

R B's picture
R B
Activity Score 314

its like watever car you buy(be it the left one or the right one), but the michelin tyre always remains constant! :)

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