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Let them rest in peace, 3

Published/Aired: 
April 2013
Description: 

The latest Miami Ad School's institutional campaign aims to challenge the creatives to abandon references used exhaustively by the advertising market and to stimulate the search for new ones. Each one of the three pieces from the print campaign shows a composition with dozens of ads, products and services completely different, but starred by the same characters ever: Albert Einstein, Marilyn Monroe and Che Guevara.

Print advertisment created by Miami Ad School, Brazil for Miami Ad School, within the category: Agency Self-Promo.

Let him rest in peace.

Advertising School: Ogilvy Brasil
Chief Creative Director: Anselmo Ramos
Creative Directors: Roberto Fernandez, Paco Conde
Art Director: Thiago Di Gregorio
Copywriter: Felipe Machado
Illustrators / 3D: Alexandre Bucsky, Helena Lopes / Artluz Studio
Producers: Patrícia Cortes, Márcia Monteiro
Account Manager: Gabriela Malta

Comments (7)

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Highest Rated

CommandZ's picture
CommandZ
Activity Score 2498

NIce juxtaposition with the Dyslexia ad with Einstein above.

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Oh the irony.

joelapompe's picture
joelapompe
Activity Score 3837

How advertising recycles and hijacks famous images and symbols (including Einstein) is the subject of my latest book (available worldwide) :
http://www.maisonmoderne.lu/eshop/joe-la-pompe/

certaintly's picture
certaintly
Activity Score 3994

this is just as stupid and lazy as this ad.
http://adsoftheworld.com/media/print/getty_images_ali

domore's picture
domore
Activity Score 41

Practice is what matter.

CommandZ's picture
CommandZ
Activity Score 2498

NIce juxtaposition with the Dyslexia ad with Einstein above.

certaintly's picture
certaintly
Activity Score 3994

i dont see anything wrong with using iconic people who did great things.

theyre iconic and great for a reason.

just so long as theyre used in a new, creative way.

salil.sharma's picture
salil.sharma
Activity Score 2428

This One perfect ! Very funny & Creative

Designer Don't Do Different Things
They Do Things Differently

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