Mexsana Feet Deodorant: Yellow goodness

Mexsana Feet Deodorant
Goodness only your feet can imagine.

Advertising Agency: LOWE-SSP3 Bogotá, Colombia
Executive Creative Director: José Miguel Sokoloff
Creative Directors: Alejandro Benavides, Alejandro Aponte
Art Director: Carlos Andrés Rodríguez
Copywriter: Carlos Camacho
Photographer: Darío Mora
Account manager: Pablo Arango

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art.vs.commerce's picture
566 pencils


kalpesh78's picture
2580 pencils

its nice in a wiered kinda way...

ideas....30 minutes nahi toh free.

TommyO's picture
1866 pencils

Couldn't agree more.

hufflepoff's picture
430 pencils

Cool execution! concept kinda nice i guess

Gi_bo's picture
1385 pencils

There is no unimaginable goodnes here. Idea is nice but execution is poor.


Dzsoi's picture
5268 pencils

I agree, how is it good for the foot? More space, free air but why all those strange stuff?

Hiperion's picture
3138 pencils

too much strange...

atb2005's picture
13567 pencils

The idea is that when you use this feet deodorant (I didn't know we have feet deodorants), your feet begin to feel good (it's like they are in this fantastic world). I agree the "world" doesn't look fantastic enough.

Billoughsby's picture
5091 pencils

1) It made me look for a few seconds, and 2) I'll remember Mexsana did this. --Maybe that makes it a success.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

akshaysrikar's picture
420 pencils

feet deodorant, there is a deodorant for foot??

another useless item the world needs.

anyhoooo. this is pretty weird, the concept is understood and the art looks fancy, but I just can't understand why all those weird balloon thingies.

rolling.stone's picture
2740 pencils

third world countrymen can consider many things USELESS


~ Quite obviously, I have gathered no moss ! ~

emd2k3's picture
15 pencils


velle's picture
1550 pencils

i actually thought they were fungus >.<

machin_gan's picture
2 pencils

YAYOI KUSAMA is the only name that belongs within those credits

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