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Published/Aired: 
May 2014
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Description: 

Sign up and become an organ donor now.

Advertising Agency: Publicis, Mexico City, Mexico
Executive Creative Director: Erik Vervroegen
Chief Creative Officer: Hector Fernandez
Creative Directors: Ivan Pedraza, Jaime Brash
Art Directors: Luis Enriquez Madruga, Veronica Ávila, Marjorie Vardo, Bastien Grisolet, Lauro Quintanar
Copywriter: Sergio Larios

Comments (4)

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Highest Rated

VeronicaFranco's picture
VeronicaFranco
789 Activity Scores

I like them, its a romantic concept but after all you have to appeal to the emotional human side in order to sell an idea like this.

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