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Don’t Text and Drive, 1

Agency: 
Published/Aired: 
January 2012
Description: 
Advertising Agency: Adler Chomsky Grey, Tel Aviv, Israel
Executive Creative Director: Tal Riven
Creative Director: Ziv Meiri
Copywriter: Aharale Kidron
Art Director: Julia Smelansky

Comments (8)

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Highest Rated

cortneigh's picture
cortneigh
Activity Score 45

I think the text at the bottom saying 'Don't Drink And Drive' could be bigger, was hard understanding the message until I tried reading this.

Hadrons's picture
Hadrons
Activity Score 6017

weak. all 3. weak. embarrassing really.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Kevin Fitz's picture
Kevin Fitz
Activity Score 39

same issue different approach ;) here is my work i did on the topic texting and driving. what do you think Hadrons?

Hadrons's picture
Hadrons
Activity Score 6017

Kevin i'm flattered you think I'm also an oracle - and can I can read the URL straight from your brain, but I really need a link if you want my verbal mass. :-))

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Norma_Des's picture
Norma_Des
Activity Score 24

Hmmm not sure I like these 3 ads...

Kevin Fitz's picture
Kevin Fitz
Activity Score 39

sorry relized that too late ;)

here it is:

http://adsoftheworld.com/forum/122633

brookjohnston's picture
brookjohnston
Activity Score 296

I love this series. The clunky writing is what makes it work....the bluntness keeps them sounding like real texts.

icemagic's picture
icemagic
Activity Score 2

Perhaps the non English campaign was on the money and spelling...

cortneigh's picture
cortneigh
Activity Score 45

I think the text at the bottom saying 'Don't Drink And Drive' could be bigger, was hard understanding the message until I tried reading this.

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